Case Study: Alaska Airlines achieves faster check-ins and higher mobile wallet adoption with Airship

Alaska Airlines Streamlines Travel Experiences and Fosters Engagement with Airship’s Mobile Wallet Solution

Alaska Airlines, a major US airline expanding through the oneworld Alliance and new partner integrations, needed to cut airport wait times and make travel smoother by replacing physical boarding passes and plastic frequent flyer cards. The airline turned to Airship’s Mobile Wallet solution to improve convenience, speed-to-gate, and a consistent customer experience across channels and alliance partners.

With Airship, Alaska Airlines enabled mobile boarding passes on Android and iOS, added location-based lounge access, and launched mobile wallet member cards for rewards tracking and redemption. The result was a 35% year-over-year increase in mobile wallet adoption, and 90% of passengers checked in before arriving at the airport, showing a measurable boost in engagement and travel efficiency.

Alaska Airlines

Tracy Brooks

Manager Product Management, Mobile App