Case Study: Mous reduces WISMO tickets and shipping delays with AfterShip

Mous cuts WISMO tickets 54% with AfterShip

Mous, a technology accessory company, faced challenges in managing its post-purchase customer experience due to using multiple carrier tracking portals. This made consolidating delivery data and performance results impossible, leading to a high volume of "Where Is My Order" (WISMO) support tickets. They needed a solution to take control of the customer experience and gain actionable data for strategic decisions, which led them to implement AfterShip Tracking.

AfterShip provided a consolidated tracking dashboard that integrated easily with Mous's many carriers. This solution gave Mous clear visibility into their shipping data, enabling them to reduce WISMO tickets by 54% and cut transit times within Canada by 82% through smarter carrier choices. The data insights from AfterShip also allowed for proactive customer communication during delays, which turned customer complaints into compliments and improved overall satisfaction.

Mous