Case Study: SmartBuyGlasses achieves stronger customer satisfaction and faster transit times with AfterShip

How AfterShip helped SmartBuyGlasses and its customers keep a closer eye on their orders

SmartBuyGlasses, a global designer eyewear eCommerce company, was struggling with a lack of effective shipment tracking and real-time visibility across multiple sales channels. Before using AfterShip, its team spent significant time manually collecting and cleaning carrier data, which made it harder to manage “Where Is My Order” requests and maintain a consistent customer experience.

AfterShip implemented its Tracking API and visibility dashboard for SmartBuyGlasses, consolidating carrier updates into clear, normalized shipping statuses and giving the team one portal for multi-channel shipments. With AfterShip, SmartBuyGlasses improved NPS by 70% and reduced average transit time by 28%, while also saving time on tracking, analysis, and customer support.

SmartBuyGlasses

Lok Chau

Logistics Manager