Case Study: High-end Men’s Apparel Brand improves post-purchase experience with AfterShip

How a high-end men’s apparel brand achieved a better fitting post-purchase experience

High-end Men’s Apparel Brand, a leading eCommerce menswear company based in Amsterdam, was struggling to spot shipping problems before customers complained. Lacking visibility into the shipping process, the team often learned about delays and missing parcels only after WISMO inquiries or complaints, which hurt customer trust and created a lot of manual work. They turned to AfterShip Tracking to find a better post-purchase experience that would fit into their existing tech stack.

AfterShip implemented AfterShip Tracking with webhooks and integrations, including connections to tools like Klaviyo and Shopify Flow, so the brand could centralize shipment data and monitor delays proactively. The solution gave them visibility into delay patterns and root causes, reduced manual effort, and improved customer communication. Most notably, AfterShip helped the brand rebound its NPS by 50+ points, recovering from a drop from 70 to -5 during BREXIT-related delivery issues.