Affinity
60 Case Studies
A Affinity Case Study
Speedinvest, one of Europe’s most active early-stage venture capital firms, needed a CRM that could centralize deal flow, relationship management, and reporting across 40+ investment managers, 300+ portfolio companies, and 600+ LPs. The team was tracking around 10,000 opportunities a year across six investment teams, but its spreadsheet-based process wasn’t scalable enough to manage investment decisions, post-investment relationships, and fundraising communications efficiently.
Using Affinity, Speedinvest created a single system of record for deal sourcing, pipeline management, portfolio support, and LP reporting, with integrations like Google Drive helping automate document handling and reduce manual work. Affinity’s dashboards and analytics also helped Speedinvest identify missed opportunities and make more data-driven decisions; as a result, the firm saved over 400 hours a year, tracked 10,000 leads annually, and increased its coverage of future European Series A startups from 20% to more than 50%.
Lukas Huber
Product & Tech Manager