ActiveCampaign
185 Case Studies
A ActiveCampaign Case Study
INSTADRIVE, an electric car subscription company, needed a better way to turn website traffic into qualified leads while meeting strict data privacy and regulatory requirements. Before using ActiveCampaign, visitors could view pricing without opting in, leaving INSTADRIVE unable to follow up with them or capture more value from that traffic.
With ActiveCampaign, INSTADRIVE added email capture to its pricing page, routed quote requests into automated follow-up, and used segmentation to manage lead information and compliance. The company also built a free tax rebate service to grow its opt-in list. As a result, INSTADRIVE achieved 6x industry-standard click-through rates, showing strong engagement from ActiveCampaign-powered campaigns.
Gunnar Mursch
Head of Marketing