Case Study: Wild Audience achieves relationship-driven growth through 27 optimized automations and seamless integrations with ActiveCampaign

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Preview of the Wild Audience Case Study

How Wild Audience Automates Relationships to Speed up Growth

Wild Audience is a Spain-based consulting agency (1–100 employees) that helps clients cut through online noise with “Respect‑Based Marketing.” Their challenge was building consistent, scalable automations that integrate smoothly with a varied martech stack and standardizing those automations across multiple clients without losing personalization.

They solved this by centralizing on ActiveCampaign for native integrations (and Zapier where needed) and rigorously testing automations—narrowing 200 experiments down to 27 behavior‑triggered flows. Combined with onboarding segmentation that routes contacts by their answers, Wild Audience now delivers personalized journeys that convert strangers into leads, students, and high‑value clients, creating scalable relationship-driven growth.


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