Case Study: Contalink increases conversion rates by 50% with ActiveCampaign

How Contalink Increased Their Conversion Rate by 50% in 4 Months

Contalink, a Mexico-based SaaS and technology company, was using separate WhatsApp Business numbers for customer acquisition and activation, which created a disjointed experience, limited visibility across teammates, and slow response times. As lead volume grew, the manual setup became hard to scale and hurt conversions; they turned to ActiveCampaign WhatsApp Messaging to streamline their communications.

With ActiveCampaign, Contalink implemented a multi-agent inbox, automated Flows for lead profiling and follow-ups, and API integrations to embed WhatsApp into the product experience. The result was a 50% increase in conversion rate in four months and 75% faster response times, cutting first reply time from one hour to 15 minutes.

Contalink