Case Study: Broadmark Realty Capital achieves a 5-star customer experience with ActiveCampaign

How Broadmark Provides a 5-Star Customer Experience with ActiveCampaign

Broadmark Realty Capital was looking for a better way to gain clarity and visibility into its leads and sales pipeline as it grew. The team had been using Salesforce, Excel, project management software, and a loan operating system, making it difficult to manage prospect and customer data across departments. Broadmark turned to ActiveCampaign, recommended by Nomadic Marketing + Software, for its marketing, sales, and CRM capabilities.

ActiveCampaign delivered an intuitive CRM and automation platform that brought all data into one central location, while also making it easy to run campaigns, pull analytics, and create landing pages. Broadmark was able to roll out the new CRM in just 45 days, far faster than the six months or more typical of other platforms. With ActiveCampaign, the team gained improved visibility, streamlined implementation, and strong support from the vendor.

Broadmark Realty Capital

Stace Schiefelbein

Marketing Director