Case Study: Freedom Migration achieves 25% annual sales growth and 150 leads per month with ActiveCampaign

Freedom Migration - Customer Case Study

Freedom Migration is a Brisbane-based immigration consultancy (1–10 employees) specializing in partner visas. Because most clients are one-time customers, the team needed a steady pipeline and better visibility into where leads came from; Mailchimp was too basic to track sources, automate routing, or eliminate manual processes.

They implemented ActiveCampaign CRM and automations to route leads from email, phone, and web forms into the right funnels, trigger follow-up reminders, and book meetings, while the Google Sheets CX App syncs live data for custom reports. The result: personalized, end-to-end customer communication, real-time reporting without technical workarounds, about 150 leads per month, and roughly 25% sales growth per year.

Freedom Migration