Case Study: Unicorn Capital achieves 50% more qualified leads with ActiveCampaign

Building a Lead Generation Machine for Unicorn Capital worth over $55K per month

Unicorn Capital partnered with ActiveCampaign, working with DigitalME to solve a lead generation challenge: attracting better-quality prospects and avoiding wasted time on unqualified leads. Using ActiveCampaign’s landing pages, forms, automations, and CRM, they built a funnel designed to capture and assess leads more effectively.

ActiveCampaign was used to add surveys, lead scoring, and pipeline tracking so Unicorn Capital could qualify prospects and move them into the right nurture path. The result was a 50% increase in qualified lead volume, more than 10x return on ad spend, and over $75K in sales growth.

Unicorn Capital

Evan Fisher

Founder & CEO