Case Study: Oregon Manufacturing Extension Partnership achieves 3x faster campaign implementation and improved lead nurturing with Act-On Software

Oregon Manufacturing Extension Partnership - Customer Case Study

Oregon Manufacturing Extension Partnership, a non-profit, was struggling with inadequate lead generation and nurturing, disconnected marketing systems, poor alignment between marketing and sales, and an inability to measure campaign success. They had previously relied on basic email service providers and needed a more integrated marketing automation solution.

They selected Act-On for its ease of use, CRM integration, forms and landing pages, and strong customer support. With Act-On they improved lead nurturing, saved time and resources, launched their first campaign within two weeks, run campaigns three times faster, achieved up to a 20% increase in leads, and attributed up to $50,000 in revenue to the platform in the first year—while rating Act-On’s support as best in class.

Oregon Manufacturing Extension Partnership

Jasmine Agnor

Senior Marketing Manager