Case Study: JAR Technologies achieves 3x faster campaigns, 20%+ more leads, and ROI in 4–6 months with Act-On Software

JAR Technologies - Customer Case Study

JAR Technologies, a small software company, struggled with inadequate lead generation and poor contact segmentation and nurturing after using Marketo and Eloqua. These issues limited lead volume and quality and prompted the company to evaluate new marketing automation options.

By adopting Act-On for its ease of use and Zoho integration, JAR improved web tracking and ramped up campaign execution with help from Act-On’s support and Act-On University. The result: increased revenue, a faster sales cycle, ROI within 4–6 months, campaigns implemented three times faster, and lead generation up more than 20%.

JAR Technologies

Louise Kearney

Sales Representative