Case Study: MGA, Inc. achieves improved collaboration and efficiency with Act! in the cloud

MGA, Inc. - Customer Case Study

MGA, a Washington DC commercial real estate firm, had built a rich contact database using Act! but struggled with collaboration because each of the six team members ran separate desktop databases. That fragmentation caused duplicated outreach, missed sharing of client intelligence and an overly competitive environment that could frustrate prospects.

Moving to Act! in the cloud provided a single, real-time central CRM—easy to adopt because it mirrors the desktop—so teams can assign prospect groups, share updates instantly and avoid overlapping calls. The switch boosted efficiency and productivity, eliminated duplicate effort, improved client tracking and fostered a more collaborative yet still competitive culture without adding unnecessary complexity.

MGA, Inc.

Brian Pashkoff

Managing Principal