Case Study: FIB Industries improves customer management and production forecasting with Act!

Act! helps manufacturer to grow through new sales channels

FIB Industries, a Dutch manufacturer of customized stainless-steel and alloy products, needed to move from selling primarily through engineering firms to selling directly to end users. That shift ballooned its client base from a few dozen to hundreds and exposed fragmented databases, limited visibility into orders, materials and engineering hours, and weak production forecasting.

By implementing Act! CRM and partnering with an Act! Certified Consultant to customize fields and build interfaces, FIB consolidated previously separate databases and enabled intuitive reporting on bids, materials and labor. The result was faster information flow across the business, clearer reasons why contracts were won or lost, and more accurate production scheduling and forecasting—while keeping customer records up to date.

FIB Industries

Ruurd Schut

International Sales Manager