Act!
64 Case Studies
A Act! Case Study
Hose & Rubber Supply is a market-leading distributor of industrial and hydraulic hoses serving the oil and gas sector from depots across five states. When president Scott Hilton joined, the business had no outside sales force and needed a structured sales approach, planning and accountability to scale — prompting him to deploy the Act! CRM he’d used for more than 25 years.
Scott centralized roughly 10,000 contacts in Act!, gave each of 16 salespeople focused lists, and integrated Act! with Excel to produce color‑coded, visual reports that flag issues and priorities. The result was better measurability, higher salesperson productivity and a repeatable sales pipeline that accelerated growth — in one instance taking a sub-$2M business to $6M — making Act! an essential part of their business development.
Scott Hilton
President