Case Study: KH Engineering achieves clearer sales forecasting and new sales opportunities with Act! CRM

Act! CRM helps firm to engineer new sales opportunities

KH Engineering is a 600‑person, multidisciplinary engineering firm with nearly 70 years’ experience designing and building complex processing plants worldwide. Facing long, data‑heavy projects and limited visibility from a bespoke Access database, the company needed a more robust, user‑friendly system to deliver clear management reporting and better insight into market trends.

KH adopted Act! CRM for its customizability and ease of use, giving a single system owner the tools to generate fast, detailed reports, analyze customer trends at a granular level and reliably forecast sales opportunities. The result is a clearer, more concise way to calculate potential business across sectors (chemical, pharmaceutical, petrochemical, storage and logistics), strengthening KH’s competitive position and contributing to the €150 million generated annually by its Ludan Group.

KH Engineering

Ronald den Toom

Business Development Manager