Accertify
36 Case Studies
A Accertify Case Study
Ryanair, Europe’s leading low‑cost airline carrying about 142 million passengers a year, faced rapidly growing ecommerce volumes and needed to scale its fraud detection while avoiding false positives that inconvenience good customers. With an Accertify partnership dating to 2014, Ryanair moved from a score‑based approach to a customizable, rules‑based strategy to gain more control over authorization decisions.
By deploying Accertify Fraud Management in “preauth” mode with tailored rules, Ryanair immediately reduced fraud queue volumes and manual reviews without increasing chargebacks—in fact chargebacks fell despite traffic growth. The solution let analysts focus on higher‑risk transactions, extended the booking window in high‑fraud regions, and set the stage for further efficiencies via planned chargeback management.
Sandra Crowley
Revenue Audit Control Manager