Case Study: Modz.fr uncovers and fixes checkout bugs to reduce drop-offs with AB Tasty Session Recording

Modz.fr - Customer Case Study

Modz.fr, a French online clothing retailer, faced a critical checkout friction: an authentication pop-in link at the top of the page sometimes failed to load, blocking repeat users and contributing to conversion drop-off. To diagnose the issue, Modz.fr used AB Tasty’s Session Recording solution to observe real user journeys and surface otherwise unreported bugs in the checkout flow.

Using AB Tasty’s Session Recording suite, Modz.fr could pinpoint the broken authentication widget on checkout, reproduce the problem, and implement a fix—removing a major friction point during purchase. AB Tasty’s recordings and filtering of personalized events let Modz.fr rapidly detect and resolve unreported errors, improving visibility into user behavior and preventing further checkout drop-offs.

Modz.fr