Case Study: JobiJoba improves user experience and fixes search-filter friction with AB Tasty Session Recording

Identifying sticking points and issues with UX

JobiJoba, a job search engine and CV profiling site, was losing user momentum when a custom profile search filter intermittently failed and caused visitors to repeatedly retry or abandon searches. AB Tasty’s Session Recording product was deployed to replay real user sessions and surface where the UX was breaking down.

By using AB Tasty Session Recording to follow users on key pages, JobiJoba quickly pinpointed the faulty filter and implemented a simple fix. AB Tasty’s recordings eliminated a hidden source of friction, reducing user frustration and protecting engagement and conversion potential by allowing the team to resolve the issue without waiting for user reports.

JobiJoba