Case Study: Jefferson Center boosts awareness and patient intake with A-Train Marketing’s Meta ad campaign

Jefferson Center earns 600k+ impressions in two weeks with A-Train Marketing

Jefferson Center, a Colorado leader in mental health services, faced the challenge of reaching and engaging individuals on Medicaid who were suffering from anxiety and depression. They partnered with A-Train Marketing to launch a healthcare Meta ad campaign aimed at increasing awareness and simplifying the path to mental health services for this audience.

A-Train Marketing developed an impactful creative concept that visually represented simplifying mental healthcare. The campaign serviced over 600,000 impressions in its first two-week flight, reaching 110,354 people. This strategy successfully raised awareness and drove engagement, resulting in 12 "Request Appointment" clicks and the campaign winning a Silver 2024 Healthcare Digital Marketing Award.

Jefferson Center