Case Study: Colorado Behavioral Healthcare Council makes legislative data more engaging with A-Train Marketing

Colorado Behavioral Healthcare Council makes 15 interactive sections and custom charts with A-Train Marketing

The Colorado Behavioral Healthcare Council faced the challenge of presenting its critical but complex legislative and budget data to stakeholders in an engaging way, as the information was often overwhelming. They enlisted A-Train Marketing for guidance on redesigning their Legislative Session Review to make the necessary information more accessible.

A-Train Marketing implemented an innovative hybrid document and website approach for the solution. This included creating 15 interactive sections with overviews and links to detailed web pages, alongside custom-designed charts to make complex insights easy to digest. This technique respected readers' time and interests, successfully making CBHC's data-rich report far more engaging and accessible.

Colorado Behavioral Healthcare Council