Case Study: Coviance builds a fully functional internal sales engine with EBQuickstart

Coviance grows revenue 380% with EBQuickstart

Coviance, a financial technology startup, faced the challenge of building an internal sales engine from scratch. With no existing sales team, the CEO was personally handling all demos and deal closures. They partnered with vendor EBQuickstart (EBQ) to define a process for generating qualified leads using an Appointment Setting service.

EBQ provided a fully-managed solution, starting with one sales development rep to set meetings for the CEO. As Coviance grew, EBQ scaled its support to four reps and a marketing specialist who implemented webinars and marketing automation. This partnership resulted in a 380% increase in revenue within one year. The processes and insights gained from EBQ were instrumental in allowing Coviance to eventually bring all sales functions in-house.

Coviance