8x8
271 Case Studies
A 8x8 Case Study
Blueair, a Stockholm-founded designer and manufacturer of portable air purification systems with operations in Chicago, struggled with slow, inconsistent customer service: everyone in the company took calls, agents faced a lengthy login process, and customers often waited more than five minutes or were routed to voicemail. These issues prompted leadership to prioritize improving the contact center experience.
Blueair deployed 8x8 Virtual Contact Center (6 agent seats, two-day rollout) with NetSuite integration, caller ID screen pops and advanced reporting. The solution standardized call handling, cut average transactions to about three minutes, enabled staffing during peak hours only, lowered contact-center costs, and improved both customer and agent satisfaction while supplying analytics for product R&D.
Justin Warren
Customer Service Manager, Chicago Office