Case Study: DPI Offroad Brands achieves 50% cost savings and improved contact center performance with 8x8

DPI Offroad Brands boosts performance and productivity with 8x8

DPI Offroad Brands, a retailer of aftermarket parts and owner of brands like Daystar and Tuff Country, shifted to an eCommerce-first model and rapidly expanded through acquisitions. That growth strained its legacy on‑premises Avaya PBX, which lacked modern features and scalability to support a larger customer service operation and evolving employee expectations.

DPI migrated to 8x8 Work and 8x8 Contact Center—rolling the app out to ~170 employees and onboarding 14 agents—using cloud phone, call queues and analytics to streamline service and monitor performance. The move delivered about 50% cost savings, improved employee and customer experiences, better visibility into contact‑center metrics, simpler IT administration, and seamless remote-to-office transitions during the pandemic.

DPI Offroad Brands

Gerardo Torres

IT Manager