Case Study: Service Express achieves 25% faster sales velocity with 6sense

Service Express cuts sales cycle 25% with 6sense

Service Express, a leading independent data center solutions provider, faced challenges with inefficient prospecting and long sales cycles. Their SDRs spent too much time on cold accounts, lacked prioritization for high-intent prospects, and had an average sales velocity of 12 months. They turned to the vendor 6sense for an intent data solution to address these issues.

By deeply integrating 6sense into their sales process, Service Express tied SDR compensation to platform activity and built a custom Salesforce hub to flag high-intent accounts. This 6sense-driven strategy shifted focus to quality over volume. The results were significant: sales velocity accelerated by 25% (from 12 to 9 months), deal sizes from key accounts grew 3x, and conversion rates improved 5x, demonstrating a major impact on pipeline efficiency and revenue.

Service Express