Case Study: Saddle Creek Logistics triples campaign volume with 6sense GTM Intelligence

Saddle Creek Logistics Services triples campaign volume and drives 61% of revenue with 6sense

Saddle Creek Logistics Services, a third-party logistics provider, faced a challenge where its small five-person marketing team lacked visibility into the right prospects. They spent excessive time on manual research and fragmented processes, which prevented them from scaling their account-based marketing to meet ambitious revenue targets. They turned to 6sense and its GTM Intelligence Platform to address this.

By implementing 6sense as a central intelligence layer, Saddle Creek unified its martech stack and used contextual data to refine its ideal customer profile. The solution enabled the team to triple its campaign volume with the same staff. The results were significant, with 61% of the company's won revenue coming from accounts targeted through 6sense, and marketing-sourced revenue saw approximately 500% year-over-year growth.

Saddle Creek Logistics Services