Case Study: Island turns buyer signals into booked meetings with 6sense

Island books meetings in under 4 weeks with 6sense

Island, a company that provides a frontier control plane for enterprise technology, needed to shift from a reactive, lead-based sales model to an account-based strategy powered by buyer signals. They also had to replace their previous intent vendor and close a contact data gap. To address this challenge, they partnered with the vendor 6sense and its Professional Services team.

6sense implemented a solution that delivered buyer signals to Island's sellers in under four weeks, enabling them to book meetings while still in onboarding. The full go-to-market organization was launched on a single intent-driven motion in 15 weeks. Results included a predictive model going live in just 8 weeks, the deanonymization of 4,300 visitor IDs in two days, and stack consolidation. This rapid execution earned Island the 2026 Breakthrough Fastest Time to Value Award.

Island