Case Study: Fast Company engages new audiences with premium OTT video content using Zype Apps Creator

Fast Company earns 4.2-star app ratings with Zype Apps Creator

Fast Company, a media brand focused on innovative technology and ideas, faced the challenge of engaging new audiences as it shifted from a traditional print model to digital and video. To improve audience engagement, they turned to vendor Zype and its Apps Creator product to build a presence on popular OTT platforms.

Using Zype's Apps Creator, Fast Company successfully published its premium video content across native mobile and connected TV apps. This solution allowed them to build a connected audience for high-quality videos and live streams, resulting in an average App Store rating of 4.2 out of 5 stars from over 703 ratings.

Fast Company