Case Study: Plantronics improves channel visibility and sales productivity with Zyme ChannelView

Plantronics - Customer Case Study

Plantronics, a global leader in personal audio communications, needed better visibility into channel sales and inventory across more than 70 distributors and resellers in Europe. Its account managers were waiting up to a month for accurate sales data, and the information was often hard to use in partner conversations. Plantronics turned to Zyme, using Zyme’s TrueData and ChannelView for Salesforce to improve data quality and bring channel insights into Salesforce CRM.

Zyme implemented the solution in just four weeks with minimal IT involvement, giving Plantronics real-time access to partner sales and inventory data in Salesforce. The result was improved partner performance management, better sales productivity, and clearer tracking of marketing ROI by product, partner, and geography. Zyme also helped Plantronics identify up-and-coming accounts and improve channel development in markets such as Poland and South Africa, while handling more than 150 monthly sales-out and inventory files and over 50,000 transactions.

Plantronics