Case Study: Kvik achieves faster, more personalized omnichannel advertising with Zuuvi

KVIK reduces ad production from 3 weeks to hours with Zuuvi

KVIK, a leading kitchen, bathroom, and wardrobe retailer, faced a slow and inefficient digital advertising process. Their marketing teams relied heavily on a centralized design team, causing campaign production to take over three weeks and lose relevance. To enhance personalisation and speed, KVIK sought to leverage its Customer Data Platform (CDP) and turned to Zuuvi's Creative Performance Platform for a solution.

By implementing Zuuvi, KVIK introduced a template-based workflow that allowed local marketing teams to create and customize campaigns independently. Integrating their CDP data enabled the creation of dynamic, personalized ads. This solution reduced ad production from weeks to hours, freed up 2.5 full-time employees, and delivered nearly 1.24 billion impressions with fewer than 400 creatives, improving conversion rates across their markets.

KVIK