Case Study: National Breast Cancer Foundation strengthens digital strategy with Zuni

National Breast Cancer Foundation makes every dollar count with Zuni

The National Breast Cancer Foundation, a completely community-funded organisation, needed to define the digital capability and systems required to drive the organisation forward and ensure every dollar raised was used effectively. Zuni was selected through a competitive tender to address this challenge with their marketing technology services.

Zuni conducted requirements gathering across key staff groups, leading to a current state assessment and a future state functional goals analysis. The vendor delivered a framework of four digital strategy principles with prioritised recommendations to guide the customer's digital evolution.

National Breast Cancer Foundation