Case Study: ZRS Management boosts after-hours leasing and saves costs with Zuma

ZRS Management saves $533k and boosts after-hours tours with Zuma

zrs management, a multifamily property management company, faced the significant challenge of missing leasing opportunities due to their limited office hours. With more than half of prospects contacting them after dark, they were unable to provide the immediate responsiveness today's renters expect, causing them to lose leads. The vendor Zuma provided their solution, an AI leasing assistant named Kelsey.

The solution implemented by Zuma was Kelsey, an AI assistant that engaged prospects 24/7 across all marketing channels. This allowed zrs management to capture over 13,100 after-hours leads, saving 26,128 leasing agent hours and resulting in cost savings of $533,225. Zuma enabled the company to convert thousands of lost leads into opportunities.

ZRS Management