Case Study: Zylo Drives 46% More New Pipeline with Zuddl

Zylo grows new pipeline by 46% with Zuddl

Zylo, a leader in SaaS management, faced the challenge of leveraging valuable attendee data from their virtual user conference, SaaSMe. Their previous event platform's Salesforce integration was cumbersome and manual, making it difficult to use the data effectively for driving pipeline and enabling targeted sales outreach. They turned to Zuddl's virtual event platform and its powerful Salesforce integration to solve this problem.

By implementing Zuddl, Zylo gained seamless access to real-time event data, which powered strategic decisions and highly targeted follow-ups. The integration enabled them to score session engagement and use that data within Salesforce for personalized outreach. As a result, Zylo saw a 26% increase in registrations and a 46% growth in new business pipeline compared to the previous year's event. Zuddl's platform was instrumental in transforming their event data into significant revenue opportunities.

Zylo