Case Study: YUMs Yoga achieves improved post‑partum recovery and wider client access with Zoom Video Communications

New Moms Rejoice As YUMs Yoga Teaches On Zoom

YUMs Yoga, founded by Alicia Tan, is a virtual yoga therapy center that helps new mothers recover from postpartum fatigue, soreness and the physical strains of childbirth. Tan’s challenge was to deliver individualized, rehabilitation-style yoga while letting clients remain at home with their infants, so she needed a simple, reliable video platform that offered clear audio/video, easy scheduling and stable connections for live, recorded and one-on-one sessions.

YUMs adopted Zoom to run live group classes, one-on-one coaching and downloadable recordings, leveraging its HD video, recording and scheduling features. The platform made sessions easier to access across devices, improved operational efficiency and client engagement, and allowed YUMs to scale its offerings while keeping therapy convenient and low-stress for new mothers.

YUMs

Alicia Tan

Founder and Instructor