Case Study: Maybank Securities (Thailand) achieves greater productivity and collaboration with Zoom Video Communications

Maybank Securities (Thailand) transforms financial landscapes with the help of Zoom

Maybank Securities (Thailand) needed a way to connect its nearly 1,000 geographically dispersed employees during the pandemic and improve productivity across its sales force of almost 600 investment consultants. Using Zoom Video Communications’ Zoom Meetings and Zoom Phone, the company aimed to support collaboration, compliance, and better data-driven insights.

Zoom Video Communications implemented Zoom solutions that enabled virtual collaboration, call recording for regulatory compliance, and analytics on client interactions and call metrics. As a result, Maybank Securities (Thailand) improved sales strategy and operational efficiency, and now handles more than 100,000 calls per month with a stronger focus on client engagement and productivity.

Maybank Securities

Arapat Sangkharat

Chief Executive Officer