Case Study: Mascus achieves streamlined global coordination and reduced costs with Zoom Video Communications

Mascus Coordinates Its Online Multinational Machinery Marketplace Using Zoom

Mascus is an online marketplace for used heavy machinery—excavators, trucks, harvesters and more—founded in 2000 and operating through a mix of company-owned offices and franchises in 58 countries. As the business expanded with a small headquarters and roughly 45 employees, coordinating operations, franchise partners and local support across many time zones became a logistical challenge.

Mascus adopted Zoom video conferencing to connect franchisees and staff worldwide, benefiting from easy deployment (meeting links), reliable audio/video and flexible account scaling. The move cut phone and meeting costs, improved day-to-day collaboration and team cohesion (including global sales events), and enabled efficient multinational coordination with a minimal operational footprint.

Mascus

Tim Scholte

CEO