Zoom Video Communications
322 Case Studies
A Zoom Video Communications Case Study
InsideTrack is a tech-enabled coaching provider that helps colleges and universities boost enrollment, graduation, and career readiness—having supported over 1.2 million students and 1,300 programs since 2001. As the company shifted to a distributed workforce, their challenge was bringing remote teams together for seamless collaboration and consistent workflows across multiple offices and programs.
InsideTrack adopted Zoom as its primary meeting platform—deploying Zoom Rooms across offices, running all-hands, sales demos, and coach–student video sessions, and using the Slack integration to escalate conversations into live meetings. The result is a truly connected workforce with faster collaboration and decision-making; staff call Zoom indispensable and one of the best investments the company has made in nine years.
Caleb Wibbenmeyer
Sr. Manager Business Operations and Finance