Case Study: The Motley Fool achieves a streamlined communications stack and improved global collaboration with Zoom Video Communications

A Zoom Video Communications Case Study

Preview of the The Motley Fool Case Study

How The Motley Fool Streamlined Its Communications with Zoom

The Motley Fool is a financial services company founded in 1993 with nearly 400 employees across offices in Alexandria, Denver and Sydney, serving customers globally. Faced with a patchwork of conferencing tools and an expensive, hard-to-manage on‑premises Cisco phone and video infrastructure, IT was burdened by inconsistent hardware, multiple user experiences and heavy support demands.

The company consolidated on Zoom Meetings, Zoom Rooms and Zoom Phone, opting for a cloud‑first, easy-to-deploy platform with consistent wireless screen sharing and room controls. The change cut hardware and on‑premises management, reduced IT tickets, increased Zoom deployments fivefold versus the legacy solution, and strengthened global collaboration with video-first guidelines and creative tools like portable “Zoom Bots” to keep remote workers connected.


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The Motley Fool

Lawrence Morrisson

Head of IT


Zoom Video Communications

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