Zoom Video Communications
322 Case Studies
A Zoom Video Communications Case Study
American Woodmark, one of the world’s largest cabinet makers producing over 10 million kitchen and bath cabinets annually, needed a simple, reliable communications platform to connect 10,000 employees across 30+ locations and a diverse customer base. Fragmented tools like Skype for Business, WebEx, and ad hoc consumer apps led to inconsistent, frustrating meeting experiences and prompted the company to standardize on a single solution.
After piloting Zoom across business units and scaling it company-wide during the COVID-19 shift to remote work, American Woodmark adopted Zoom Meetings, Webinars, Chat, and Phone to enable secure, uninterrupted collaboration—screen sharing, annotation, and recorded training included. Adoption grew quickly (from ~8,000 to over 10,000 meetings per month), reduced setup delays, improved security posture, and delivered a unified communications experience that supports ongoing remote and hybrid work.
Josh Keiter
Manager of Client, Collaboration, and Technical Support Services