Case Study: Hit Reach achieves seamless, professional remote collaboration with Zoom Video Communications

Hit Reach Puts the Customer First With Zoom’s Help

Hit Reach, a Dundee-based SEO and web development agency led by founder Chris Gilchrist, builds SEO-friendly, easy-to-manage websites with a strong client-first approach. With a distributed team and a global client base, the company struggled with unreliable, buggy video tools that undermined professionalism and made remote collaboration, pre-sales planning, client training, and support difficult.

Switching to Zoom gave Hit Reach a stable, easy-to-use platform with built-in recording (MP4/M4A), no mandatory accounts or proprietary hardware, and a clean interface that eliminated distracting glitches. The result was seamless, professional meetings with clients and teams, better pre-sales and planning workflows, reliable remote support and recorded interviews, and more time to focus on delivering quality web products.

Hit Reach

Chris Gilchrist

Managing Director & Founder