Case Study: Ciena achieves doubled collaboration and reduced phone costs with Zoom Video Communications

For Ciena, Zoom’s Unified Communications Platform ‘Opens Up Different Ways of Working’

Ciena, a global networking systems, software, and services company, was challenged by its CEO to raise employee engagement. Its legacy, audio‑first conferencing tools were clunky and underused, so IT set out to shift to a video‑first culture and modernize collaboration across the organization.

Ciena deployed Zoom’s unified communications platform — Meetings, Rooms, Webinar and Phone — to create a flexible, video‑first workplace. The change doubled monthly meeting minutes to 10 million, drove 80% of calls to VoIP, and reduced phone costs and license needs by 30–40%, improving global collaboration and employee engagement while lowering overall costs.

Ciena

Craig Williams

Chief Information Officer