Case Study: Daily Mafia achieves scalable, high-quality online Mafia gaming and community growth with Zoom Video Communications

Daily Mafia Transforms Zoom Into A Gaming Platform

Daily Mafia, founded by Chris Stottle, turned the traditionally in-person party game Mafia into a thriving online community. As the group scaled to dozens of nightly players, they ran into limitations with their original video-conferencing tool—poor audio/video quality, awkward participant naming and layout when webcams were turned off, and increasing difficulty in organizing and moderating larger sessions.

Daily Mafia migrated its games to Zoom, gaining higher-quality audio/video, easier joining and moderation, and a persistent on-screen name display after requesting the feature—eliminating key friction points. The move enabled consistent 25-player games, helped the community grow to 200+ players, secured a Twitch partnership, and unlocked ad and subscription revenue, positioning Daily Mafia as a recognizable gaming brand with a sustainable business model.

Daily Mafia

Chris Stottle

Founder