Case Study: Clayton achieves increased employee engagement and hybrid work agility with Zoom Video Communications

Clayton Enhances Employee Engagement and Builds New Ways of Working with Zoom

Clayton, a Maryville, Tennessee–based homebuilder founded in 1956 with 41 building facilities and over 360 retail locations, needed a way to keep retailers, factory teams, and customers connected during the pandemic while creating equity and cohesion between on-site and remote workers.

By deploying Zoom Rooms and Zoom Meetings, Clayton kept retailers and customers engaged virtually, streamlined factory-to-factory collaboration, expanded hiring (including bilingual talent), and improved onboarding and training with digital whiteboarding and annotation. The result was stronger customer and distributor relationships, greater engagement and equity for remote employees, and reduced travel while delivering a more consistent, enterprise-grade communications experience.

Clayton

Matt Belcher

General Manager