Case Study: UserAcquisition achieves streamlined marketing operations with Zoolatech's low-code platform

Alpha streamlines marketing operations with Zoolatech, unifying data across multiple systems

The marketing technology company UserAcquisition faced a challenge where its enterprise marketing teams relied on too many disconnected systems, leading to data fragmentation and inefficient manual workflows. To address this, they partnered with Zoolatech to develop a low-code data platform named Alpha to consolidate data and automate operations.

Zoolatech built the Alpha platform, which provided a unified data model and a low-code application builder, enabling users to create internal tools and automate workflows without custom development. The solution implemented by Zoolatech resulted in consolidated data access and streamlined workflows for marketing teams, significantly reducing operational complexity and improving productivity.

Alpha