Case Study: Tutorez monetizes insights and cuts analysis time with Zoho Analytics

Tutorez monetizes insight generated using Zoho Analytics

Tutorez, an education start-up that connects students with tutors in Latin America, faced significant challenges in analyzing operational data from multiple sources like AWS RDS and Google Ads. Using Excel to manually blend this data was difficult and time-consuming. They required a simple, self-service business intelligence solution that was both cost-effective and easy to use without needing a dedicated analyst. They evaluated tools like Tableau and Power BI but found them too complicated and expensive for their needs.

The company implemented Zoho Analytics, a solution they found to be simple and cost-effective. It enabled them to easily import and blend data to create dashboards for sales, behavioral, ad, and financial analysis. As a result, Tutorez decreased time spent on analysis by 70% and began monetizing their data by identifying trends and qualified leads for up-selling. The insights from Zoho Analytics provided clarity on ad ROI and helped them invest in high-return areas and seasons. Over 10 users, including co-founders and investors, now collaborate using these shared dashboards.

Tutorez

Alejandro Carbonell

Co-Founder