Case Study: Milkhouse Candle Company achieves 70% sales growth and saves 12 hours/day of manual QuickBooks entry with Zoey

Milkhouse Candle sells both B2B and B2C on Zoey, using our app for sales rep orders

Milkhouse Candle Company, a specialty candle maker, needed a reliable B2B solution to speed sales interactions and reduce manual work after problems with their previous provider, Handshake. They already used Zoey for B2C, so they re-evaluated Zoey’s eCommerce platform — including its self-service web portal and mobile capabilities — to support wholesale ordering and faster customer transactions.

Zoey deployed its iOS app and extended B2B features quickly, integrated with QuickBooks via Connex, and provided hands-on support and product updates based on customer feedback. As a result, Milkhouse saw self-service orders rise (up 37%), a 43% reduction in time spent per order, elimination of about 12 hours a day of manual QuickBooks entry, and 70% sales growth year-over-year, while requiring fewer staff to capture sales. Zoey’s platform and support were credited with delivering these measurable efficiency and revenue gains.

Milkhouse Candle Company

Eric Sparrow

President