Case Study: Clarence Health improves chronic care engagement with ZoCo Design

Clarence Health uncovers insights from 30 interviews with ZoCo Design

Clarence Health, a company focused on supporting aging and chronic condition management, wanted to validate market fit and shape a resonant product vision for their innovative digital health tool. They engaged ZoCo Design as a strategic partner to understand user needs and prioritize features for their conversation-based digital ally.

ZoCo conducted qualitative research through interviews and usability testing to uncover the needs of both members and caregivers. This work provided Clarence Health with strategic recommendations, proto-personas, and a clarified path to adoption. As a result, Clarence gained a confident, insight-driven strategy to spark adoption, communicate value, and foster long-term engagement for their product.

Clarence Health