Case Study: Drew Shoe achieves streamlined multi-brand, multi-store ecommerce and seamless ERP order flow with Znode

Drew Shoe Steps-up Multi-brand, Multi-store Ecommerce With Znode

Drew Shoe, a long-established footwear manufacturer with brands including Ros Hommerson, Bellini, and Penny Loves Kenny, faced a fragmented ecommerce environment where each brand ran its own platform. This created technical and functional inefficiencies, higher total cost of ownership, limited B2B capability, and an Everest ERP integration that required manual order entry; the company selected Znode’s multi-brand, multi-store enterprise ecommerce platform to address these challenges.

Using Znode (with implementation partner Nivi Solutions), Drew Shoe consolidated storefronts—launching drewshoe.com and roshomerson.com—under a single administration and database while preserving distinct brand experiences, native site search merchandising, and a path to bring two more brands and a B2B channel online. Znode’s integration with the Everest ERP now passes orders automatically for fulfillment, reducing manual processing, centralizing management, and improving operational efficiency and online revenue.

Drew Shoe