Case Study: Challenger hires faster and saves 75+ recruiting hours per week with ZipRecruiter

Challenger saves 75+ recruiting hours per week with ZipRecruiter

Challenger, Canada's largest privately owned transportation company, needed to attract a high volume of qualified truck driver candidates to meet business demand but faced significant challenges due to a scarcity of talent in the industry. To source new segments of talent more effectively, they partnered with the vendor ZipRecruiter.

ZipRecruiter implemented a customized recruitment campaign using its AI matching technology and 1-click apply to drive higher candidate volume and quality. This solution helped Challenger achieve a 20% higher apply rate and a 15% lower cost per application (CPA) for truck drivers. By using ZipRecruiter as their primary recruiting platform, Challenger eliminated nearly all other resources and saved over 75 recruiting hours per week, allowing them to successfully hire for a wide range of licensed driver roles.

Challenger